Introducing the PURITO Timeless Bloom Bakuchiol Serum, a Korean face serum from the cult K-beauty brand Purito. This fast-absorbing serum is infused with Bakuchiol to address early signs of ageing and is suitable for all skin types. The serum employs Allantoin and upcycled, plant-derived Betaine to soothe and moisturize, respectively. The key ingredient is complemented by Peptide as well as a natural herb blend of Rosemary, Oregano, Lavender and Thyme Extracts to support improved skin elasticity.

This serum is packed with powerful ingredients to deliver visible results. Bakuchiol is an ingredient derived from babchi (Psoralea Corylifolia) seeds that reduces wrinkles, leaving skin firmer and healthier with no irritation. It also softens the skin's texture for a smooth, youthful appearance. Peptides play a role in enhancing elasticity, aiding in the promotion of healthy and firm skin. Upcycled Betaine moisturizes the skin and acts as a protective film, while Allantoin calms sensitive skin, providing comfort and balance.

Tamrasan Hydrangea, which grows around Jeju Island's Mount Halla, is a timeless skin wrinkle fighter.

Purito is a cult K-beauty brand, known for its high-quality, plant-based ingredients and minimalistic approach to skincare. The PURITO Timeless Bloom Bakuchiol Serum is free of essential oils, ethanol, artificial fragrances, parabens, PEG, and silicones, making it ideal for those with sensitive skin.