skinChemists is the award-winning, British skincare company. Our Best Selling, top rated Retinol & Bakuchiol Anti-Ageing Facial Serum combines targeted actives to visibly reduce wrinkles, fine lines and loss of firmness. This lightweight serum absorbs quickly and layers seamlessly into your routine, keeping skin looking plump and healthy while giving you the confidence to show up feeling great every day. Ideal for those who want to take control of their skin's ageing journey and wake up each day looking and feeling visibly younger and firmer. Key ingredients include Hyaluronic Acid, a powerful water-attracting ingredient that pulls moisture deep into the skin to keep it plump and hydrated all day; Bakuchiol, a gentle alternative to retinol that firms and smooths skin without irritation, making it great for sensitive skin too; and Aloe Vera, a soothing plant extract that calms redness, hydrates, and helps skin recover from daily irritation. Cleanse your face thoroughly and pat dry. Apply a few drops of serum to your fingertips and warm slightly. Press and smooth over the face and neck — avoid the eye area. Allow to absorb fully before applying your moisturiser. Use morning and evening as part of your regular routine. Suitable for mature skin, it helps target concerns including fine lines, wrinkles, loss of firmness, and is best used morning and evening. This is a cosmetic product for external use only, and all results will be temporary; individual results may vary. Carry out a patch test before application, and do not apply to broken, damaged, or sunburnt skin. Avoid contact with eyes; rinse thoroughly with water if contact occurs. If redness, irritation, or discomfort occurs, discontinue use immediately and consult a healthcare practitioner. Consult your healthcare practitioner before starting a new skin treatment, or if pregnant, breastfeeding, or taking medication. Do not ingest. Store out of direct sunlight in a cool, dry place, and keep out of the reach of children.

Aqua (Water), Dimethicone, Carbomer, Bakuchiol, Glycerin, Benzyl Alcohol, Polysilicone-11, Allantoin, PEG-7 Glyceryl Cocoate, Phenoxyethanol, Sodium Hyaluronate, Parfum (Fragrance), Disodium EDTA, Dehydroacetic Acid, Ethylhexylglycerin, Aloe Barbadensis Leaf Juice Powder, Limonene.